Kids - 3 years+

The NHS recommends toothpaste with at least 1,000ppm (parts per million) fluoride for children aged 3 and over, with 1,350–1,500ppm being ideal. Our Kids Hydroxyapatite Toothpaste Strawberry with Fluoride contains 1,350ppm, within the recommended range and combined with micro-hydroxyapatite for dual remineralisation support. Use a pea-sized
amount and encourage spitting after brushing. If you prefer to avoid fluoride, our fluoride-free options use micro-hydroxyapatite with erythritol as the remineralising alternative: the Kids
Hydroxyapatite Toothpaste Strawberry Fluoride-Free (tube) or the Fluoride Free Toothpaste for Kids Strawberry (jar). Both approaches are supported by evidence for cavity prevention. Your dentist can help determine the right choice based on your child’s individual cavity risk.

Both are effective, and the best choice depends on your child’s age, coordination and willingness to brush. Our Sonic Toothbrush Set for Kids features gentle vibrations with a built-in 2-minute timer, particularly helpful for children who rush through brushing or struggle reaching back teeth manually. The rechargeable set includes two replacement heads. Our Beechwood Kids Toothbrush is a strong manual option made from FSC-certified
beechwood with BPA-free bristles, sized for children’s mouths. Many families start with
manual and transition to sonic around age 4–5. Our Kids Packs make getting started simple: the Fluoride Pack (£14) and Fluoride-Free Pack (£17.50) bundle toothpaste with a manual brush, while the Premium Pack (£52.50) includes the sonic toothbrush with two tubes of toothpaste.

The biggest barriers are usually the toothpaste experience and the perceived length of brushing time. For toothpaste: all our kids products use a natural strawberry flavour that children enjoy (no strong mint), and our SLS-free formulations eliminate the excessive foaming that makes brushing uncomfortable for small mouths. For timing: our Sonic Kids Toothbrush has a built-in 2-minute timer with interval signals, turning ‘how long is two minutes?’ into a structured, manageable process. Beyond products: let your child choose their own toothbrush, brush together so they can mirror you, and keep the routine consistent, same time, same order, every day. Children who started brushing early (from 6 months) typically transition to independent brushing more smoothly. Our Kids Packs bundle everything they need, which can make the routine feel like ‘their own thing.

SLS (sodium lauryl sulfate) is a foaming agent that creates lather in toothpaste. It contributes nothing to cleaning, the foam is purely cosmetic. In children, SLS causes three specific problems. First, it irritates the delicate oral mucosa (mouth lining), leading to soreness, dryness and increased susceptibility to mouth ulcers. Second, the excessive foam makes brushing unpleasant for young children who don’t yet have the reflex to manage it, often leading to resistance and shorter brushing time. Third, children with sensory processing differences find the foaming sensation particularly overwhelming, turning brushing into a daily battle. Every Georganics kids product, tubes, jars and tablets, is formulated without SLS, creating a calmer brushing experience that children are more likely to complete fully, twice a day.

No. Every Georganics kids product is formulated without artificial colours, artificial
sweeteners (like saccharin, commonly used in children’s toothpaste), SLS, parabens and
synthetic preservatives. Our strawberry flavour comes from natural flavouring, not synthetic compounds. Where conventional children’s toothpastes use saccharin purely for taste, we use xylitol and erythritol, both of which actively fight the bacteria that cause cavities, so even the ‘sweetness’ in our products serves a functional purpose. Micro-hydroxyapatite remineralises enamel, fluoride (where included) provides acid resistance, and mineral-based cleaning agents replace SLS. Every ingredient in our kids range has a clear role, nothing
is cosmetic, nothing is filler.