Our mission?

To make actually natural oral-care products that are the least-impactful possible, aiming at protecting our health and our environment.

But why?!

Using conventional toothpaste & mouthwash, means introducing a number of toxic ingredients into the body. We don't agree with that. True oral-health needs a healthy lifestyle, clear from toxins.

When we live align to nature, our health improves exponentially. So does oral health. So it's important the toothpaste we use to be as natural as it can be. And yet, most of toothpaste on the market, are not.

Not bad, literally.

Unique ingredients makes unique products. Our natural and organic raw materials result in products that are good for you and not bad for the planet!

We have a great team who all share the companies passion for sustainability. Interested in finding out who makes and ships your favourite products?